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Elections 2018 marketing strategy

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TECHBLOG

06 June 2019
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Individual politicians run promotional campaign to generate more leads during election time. They look for ways to have more followers and convert them into their prospective voters.

The fact is you must personally connect with people for winning even a local elections and have to do a lot more to win their hearts and mind.


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Check these Top 7 Marketing Ideas for Promoting an Election Campaign

Send Newsletters to Followers

Use the newsletter as a tool to warm up your followers for your campaign. Send copies of your newsletter to its subscribers to announce the beginning of your campaign.

This is also an effective way for making your promotion go viral as more people will send your campaign details to their friends.


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Get an Attractive Campaign Logo

before reaching out to the public, get a unique logo that speaks about your political manifesto and issues through colors, symbol, and other elements it can convey your message to voters in an impressive visual language.

People should like your logo.


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Create A New Facebook Page and Optimize It

This campaign idea is your way of showing that something new and exciting is going on. But also make sure that your cover image and the promotion’s header image resemble as it will help in highlighting your campaign to visitors.

Keep these tips in mind when exploring your Facebook page and optimizing it for campaigning:

You should consider editing the sharing image for your post for the news feeds to promote your election campaign

Write some call to action lines such as ‘’Click like if you want to win’’

Make your post searchable. To do so, you should use hashtags (#)

You should tag your Facebook Page with other pages. This way, your page will be visible to more people on their Facebook account.

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Post Updated Details of Your Campaign

write blog posts regularly until your campaign is finally over. In your posts, update information of your campaign for your followers.

Give your side of the story in case there erupts some controversy. Create up-to-date content and post it on the web.

Distribute Flyers

Take a print of your campaign details and highlight its main issues in one sheet of thin paper.
This way, you can reach out too many thousands of people on daily basis.

Build A Dedicated Website

A first step that interested people will take is that they will visit your website. This is because they want access to authentic information about you as a political personality and candidate for election
Most importantly, your website design must be such that it helps in loading the site quickly when your visitors click on its links.


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Take Early Start and Campaign Often

If you want to draw the attention of your voters to the issues you are raising, start your election campaign as early as you can. That will help in projecting you as a credible and exciting leader who cares for the public.

A late campaigner may be distorting his or her image in the eye of the voters as a lazy candidate who does not care much about people’s issue

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These considerations will surely help you in converting many people from the crowd into your voters

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